Planting the company’s flag on the island.
Last August 4, Filipino flavored fries chain Potato Corner (PC) officially entered its 16th overseas market after openinh its inaugural store in Taiwan.
The outlet is located at the Uni-President Department Store Taipei in Xinyi District, which brings the brand at the center of Taipei’s retail and dining scene and positioned near major transit hubs including the MRT station and bus terminals.
To make this possible, Shakey’s Pizza Asia Ventures, Inc. (SPAVI) teamed up with Taiwanese F&B operator Fujin Tree.
The former is then hailed as the leading full-service chain restaurant and food service group in the country. Meanwhile, the latter is a respected lifestyle and F&B operator with over a decade of international experience.
Vincente Gregorio, President and Chief Executive Officer of SPAVI, shared, “It’s always a proud moment to bring our beloved brand to new international shores. Potato Corner’s debut in Taipei is a milestone not just for our flavored fries, but for our Group vision of WOW-ing more guests around the world.“
“What also inspires confidence is PC’s proven track record of collaborating with franchisees across the globe to bring this ambition to life. And with the strong support of our partner Fujin Tree, we look forward to strengthening and scaling our presence in Taiwan,” he furthered.
As for Fujin Tree Group founder Jay Wu, “Since our inception, we have been committed to enriching consumer lifestyle with exceptional dining experiences.“
He continued, “We are honored to introduce Potato Corner, a beloved global brand, to Taiwan and we look forward to adding more stores by the end of the year. Our goal is for Potato Corner to become the preferred spot for everyday gatherings and joyful moments.”
Potato Corner is part of the SPAVI group and since its acquisition in 2022, the company has scaled its presence in key international markets, now at 2,345 global stores.
Fujin Tree, on the other hand, operates 15 distinguished brands, including a Michelin-star restaurant within its globally acclaimed portfolio of franchises.