The pageant returns to Southeast Asia this year.
In an announcement on Saturday, February 8, the Miss Universe Organization (MUO) officially announced the host country of its upcoming 74th edition.
As per MUO, the “most beautiful day in the universe” will happen in the ‘Land of Smiles,’ Thailand, later this 2025.
“The moment we’ve all been waiting for… Unveiling the ultimate destination for the 74th Miss Universe competition… Where kindness meets tradition and warm smiles welcome the world,” the caption of the announcement video read.
The upcoming 74th edition will mark the Thailand’s fourth time hosting the pageant, with the competitions in 1992, 2005, and 2018 held in the Southeast Asian country.
The latest edition held in Bangkok was historic for the Philippines, as that year saw Catriona Gray won the coveted Miss Universe crown, thereby becoming the fourth Filipina to do so.
Apart from Thailand, also shortlisted as possible venues for MU 2025 were the Philippines, Costa Rica, Dominican Republic, Spain, South Africa, and Nigeria.
Miss Universe held its most-recent pageant in Mexico City last November 2024, where it crowned Victoria Kjaer Theilvig from Denmark as its first queen from the said European country.
Meanwhile, Filipina bet Chelsea Manalo was later named as the first Miss Universe Asia after the competition.